We're becoming Emplify Health

You may have heard last week that Bellin and Gundersen Health System are becoming Emplify Health. This follows our merger in December 2022 when Bellin and Gundersen formally came together as one system. We have been on a transformative journey to lean into our expertise and our empathy, and to honor our legacies which propel us into the future.    

As we transition to Emplify Health over the next few years, we want to assure you that you will continue to receive the same quality care with the same providers at the same locations you know and trust. Over the next several months and years, the new brand will be slowly and thoughtfully incorporated.  

Drawn from empathy – feeling aware of another’s emotions – and amplify, which means increase, Emplify is a new word created to reflect a united goal of increasing access, creating a culture of empathy and enhancing population health outcomes for the patients and communities we serve.  

While all Bellin and Gundersen hospitals and clinics will, over time, change their name to Emplify Health, entities such as the Gundersen Medical Foundation, The Bellin Health Foundation and the foundations associated with the other hospitals will not change at this time.  

There is no change to your MyChart experience and login. Please continue to use this platform as you have been. For more information on the beginning of Bellin and Gundersen Health System’s new brand, visit emplifyhealth.org.  

We appreciate you, and we are here for you.  

Heather Schimmers, MBA, RN 
Gundersen Region President 
Emplify Health