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Published on September 16, 2019

Gundersen telemedicine leader addresses HHS, CMS representatives at White House

Gundersen Health System has emerged as a leader in telemedicine with 160 providers from 41 specialties available to patients in Wisconsin, Minnesota and Iowa.

Telemedicine connects providers and patients thorough interactive video and audio in real time. Patients in rural areas have access to peripheral devices, including a stethoscope, camera with dermscope and otoscope, during the digital visit.

Jessica Easterday, BSN, RN

Jessica Easterday, BSN, RN

The program allows patients in outlying areas to manage chronic conditions and diseases while sparing them the cost and stress associated with frequent travel to appointments in La Crosse, says Jessica Easterday, BSN, RN, program manager, Telemedicine.

"Each year we continue to press the boundaries of the technology," Jessica says. "In the last three years, we have doubled the number of participating providers and specialties available to patients in the region and developed a one-of-a-kind TeleUltrasound program."

Now in its 15th year, Jessica is responsible for the growth of Gundersen's telemedicine program. She also is involved in initiatives to remove barriers for telemedicine such as broadband availability and regulatory and policy restrictions.

Earlier this year, Jessica met at the White House with the special assistant to the President, the associate deputy secretary of the U.S. Department of Health and Human Services and the principal deputy administrator for operations of the Centers for Medicare & Medicaid Services during the Spring Summit in Washington, D.C.

"I was able to speak and highlighted our TeleStroke program and some positive outcomes that we have achieved using technology to provide earlier interventions," Jessica says.

While in D.C., Jessica also met with representatives of Sens. Tammy Baldwin and Ron Johnson and U.S. Rep. Ron Kind.

"I also met a physician who is currently working in Washington, D.C., but grew up in Fayette, Iowa, and was born at Palmer Lutheran," she says.

In July, Jessica spoke in Madison to address Medicaid coverage of telemedicine in Wisconsin and the need for broadband expansion and removal of the site certification for behavioral health sites.

Learn more about how your patients can benefit from telemedicine.

To make a referral, call MedLink at (800) 336-5465 or (608) 775-5465 in La Crosse.

Gundersen specialties offered via clinical telemedicine:

  • Bariatric Surgery
  • Behavioral Health
  • Breast Radiology
  • Cardiology
  • Cardiovascular Surgery
  • Dermatology
  • Diabetes Education
  • EAP
  • Endocrinology
  • Fertility
  • Gastroenterology
  • General Surgery
  • Genetics
  • Hematology
  • Infectious Disease
  • Interventional Radiology
  • Medical Oncology
  • Nephrology
  • Neonatology
  • Nephrology
  • Neonatology
  • Orthopedic Surgery
  • OB/GYN
  • Nutrition Services
  • Palliative Care
  • Pediatric Cardiology
  • Pediatric Critical Care
  • Pediatric Gastroenterology
  • Pediatric Hematology/Medical Oncology
  • Pediatric Nutrition Therapy
  • Pediatric Surgery
  • Podiatry
  • Radiation Oncology
  • Rheumatology
  • Sleep Clinic
  • TeleStroke
  • Tele-Ultrasound
  • Urology
  • Vascular Surgery
  • Vascular Medicine
Love + Medicine

Every day, Gundersen Health System staff deliver great medicine plus a little something extra—we call it Love + Medicine.

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