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Published on October 26, 2017

Gundersen Boscobel, Boscobel High School and community members come together in breast cancer awareness effort

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All-community "pink picture" on the h.s. football field.

October is National Breast Cancer Awareness Month, a chance to raise awareness about the importance of early detection of breast cancer. In the spirit of this worthwhile cause, Gundersen Boscobel, Boscobel High School and community members came together on Friday, October 20 to show their support of this worthwhile cause by taking an all-community "pink picture" on the high school football field.

Gundersen Boscobel employees, High School Students and Staff and community members all came together to pose in the shape of the traditional breast cancer awareness ribbon that ended up spanning some 50 feet and included close to 250 people. "It is amazing to see so many individuals, especially from different generations, take part together," explained Eric Swan, Director of Community Relations. Boscobel High School Athletic Director Joey Martin concurred. "What a neat way for the staff and kids to partner with Gundersen Boscobel and community businesses to raise local awareness about breast cancer screening."

Gundersen Boscobel has been hosting various other Breast Cancer Awareness events including "Wear Pink" days at the hospital and clinics, special pink giveaways in the Radiology department and Radiology staff hosting a Breast Cancer Awareness booth at the last Weekday Farmer's Market held on Wednesday, October 11. "We always participate in the Breast Cancer Awareness activities in October, but this year we wanted to find some creative ways to engage with the community. It's great when we can work to increase awareness and feel like our efforts are making a difference," Rita Ferrie, Director of Radiology, shared.

Each year in the United States, more than 200,000 women get breast cancer and more than 40,000 women die from the disease. Most women who get breast cancer have no known risk factors and no history of the disease in their families so early detection remains the best way to fight the disease.

If it's time to schedule your mammogram or if you would like to discuss breast cancer further, please call Gundersen Boscobel at (608) 375-4144.

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