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Published on May 07, 2018

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Paula's Purse helps ease financial barriers to treatment

Even with medical insurance, paying for cancer treatment can feel overwhelming. Thankfully, every year generous contributions to funds like Paula's Purse help lessen the financial burden on patients affected by cancer.

Learn more and make a contribution to Paula's Purse:

Paula's Purse

Named in honor of Gundersen mammography technologist Paula Tower, who was diagnosed with breast cancer in 2004 and died of the disease in 2007, Paula's Purse offers some relief to patients in financial distress. Hardships may include struggling to pay for necessities during treatment like medication, and even for personal items like home utilities and a tank of gas.

The collaborative effort between Gundersen Medical Foundation, the Center for Cancer & Blood Disorders and the Norma J. Vinger Center for Breast Care has gifted more than $400,000 to patients in need since 2008. Last year alone, roughly $60,000 in support was distributed to 226 individuals.

Paula's Purse is supported by Gundersen's annual Steppin' Out in Pink fundraiser and individual contributions from community members. Every dollar donated can make a significant difference for families dealing with cancer.